🎀 Celebrating International Scrunchie Day with My Lily

Did you know there’s a whole day dedicated to scrunchies? That’s right — International Scrunchie Day (16/04) is here, and we’re celebrating the most iconic hair accessory in style! From its nostalgic 90s roots to the silk essentials we adore today, scrunchies have come a long way — and we’re here for every fluffy, frizz-free moment.

🌀 A Quick History: Where Did the Scrunchie Come From?

The scrunchie was officially invented in 1986 by singer and pianist Rommy Revson. She was looking for a gentler alternative to traditional hair elastics — something that wouldn’t damage or pull her hair. Inspired by the waistband of her pyjama pants, she created what would later become the world’s most beloved hair tie: the scrunchie.

By the 1990s, scrunchies became a pop culture icon, worn by everyone from TV stars to supermodels. And just like all good trends, they made a massive comeback — now with even better fabrics, sizes, and benefits for your hair.

💡 Fun Facts About Scrunchies

The original scrunchie was called the “Scünci” — named after Rommy’s pet toy poodle.
NASA astronauts even wore scrunchies in space to keep their hair in place in zero gravity.
Scrunchies were featured in fashion week shows as early as the 2010s — and haven’t left since!

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✨ Why We Love Silk Scrunchies (and Why Your Hair Will Too)

At My Lily, we’ve taken this beloved accessory to the next level by crafting our scrunchies with 100% silk — and here’s why your hair will thank you:

✔️ Gentle on hair – No tugging, no pulling, and no creases
✔️ Reduces breakage & frizz – Silk is naturally smooth, helping protect your hair shaft
✔️ Perfect for day & night – Stylish enough for your wrist, soft enough for your sleep
✔️ Extra luxe feel – Whether it’s our standard or jumbo styles, they’re a treat for you & your hair

Our silk scrunchies come in a variety of gorgeous shades and sizes — including our newest Pastel Colours, made for those cozy top buns and soft statement looks.

🎉 The Celebration: 50% Off – Only on 16/04!

In honour of Scrunchie Day, we’re offering 50% OFF all My Lily silk scrunchies — online and in-store. Whether you’re adding to your collection or trying them for the first time, now’s the perfect time to shop.

🛒 But hurry — it’s a 24-hour flash sale, and it ends at midnight!